Scenario 1
The new collection nobody sees
You just got the spring delivery and post on Instagram. Some people see it — but not always the customers who actually shop.
PayAtt for retail
Customers remember how shopping with you feels. Not just what they bought.
But between visits, the connection fades. We built PayAtt to make it easier to show appreciation and keep the relationship alive.
Shop owners — sound familiar?
— Four patterns we see often with retail customers.
Scenario 2
Regulars lose their stamp card
The paper card is forgotten or gone. Staff want to help, but there is no time. A new card gets started — and the same cycle repeats.
Scenario 3
VIP Anna, silent since Christmas
Anna was a regular through the December high season but stays home in the off-season. A personal reminder would be enough — but you lack the channel.
Scenario 4
The last week of the sale
Final week of the sale. Stock needs to clear. Your social posts are good — but not direct and personal enough to get customers to act fast.
How PayAtt solves them
| Scenario | PayAtt’s answer |
|---|---|
| New collection | SMS broadcast to everyone active in the last 90 days — lands in three minutes. |
| Lost stamp card | Digital stamp cards in the phone — nothing to lose, customer sees their progress instantly. |
| Silence from Anna | Filter customers who have not visited in the last month and SMS them directly. |
| Final sale week | Segmented SMS to the right audience: "Final week — 30% on selected pieces, just for you." |
Härliga Rum: paper cards out, phone in
Anna Blomén runs Härliga Rum, a clothing and home interior shop with many local regulars. Paper cards were forgotten at home or lost. With PayAtt the regulars got digital stamp cards in their phones — and Härliga Rum got a direct channel to them. SMS goes out about once a month, with everything from offers to news about new arrivals.
“Det roligaste av allt är den positiva kundrespons vi får på bonussystemet.”
Result: Sales lifted even in the off-season — and Härliga Rum can see in real time which customers are approaching their bonus.
“Det var viktigt för oss att kortet skulle kännas som en naturlig del av SARACECILIA, både i uttryck och ton.”
“Inget mer krångel med borttappade fysiska kort!”
Which plan fits your shop?
Specialty shop (≤100 regulars)
Testa
Start cheap, grow into Mini
Choose Testa →Clothing or home interior shop (200–800 regulars)
Standard
Tag-based segmentation + 800 SMS/mo for monthly sends
Choose Standard →Chain or multiple locations
Premium
Multi-venue (2 venues included) + free quarterly consultation
Choose Premium →What could PayAtt be worth for a mid-size shop?
Assumption: 300 regulars, 600 SEK average ticket, 1 SMS campaign/mo.
- Number of regulars
- 300
- SMS campaigns per month
- 1
- SMS → purchase conversion rate
- 10% (industry average)
- Extra purchases per campaign
- 30
- Average ticket
- 600 SEK
- Extra revenue per month
- 18,000 SEK
- Standard plan per month
- 995 SEK
- Net effect per month
- 17,005 SEK
Frequently asked questions
Can I segment my regulars?
Yes, from Standard. You tag customers and send SMS to that exact segment.
What happens to stamps on returns?
Easy to handle. Staff can use the Service Portal to remove stamps, revoke claimed rewards, and cancel gift cards when needed — without the customer having to do anything.
Stamp cards and gift cards also work as a quick way to compensate customers in any situation: hand out bonus stamps to make up for a late delivery, a defective product, or just to thank them for their patience.
Note: you decide what staff are allowed to do in the Service Portal — whether they only manage stamps or also have access to SMS campaigns, stamp card design, etc. Full permission control sits with you.
Can I run seasonal or themed rewards?
Yes. You set the reward — a free product, a discount, or exclusive early access to a collection.
My customers are retirees — does SMS work?
Yes. 96% of those over 65 have an SMS-capable phone, per PTS. SMS has no age cliff.
How do I reach customers who have not bought in a while?
Use the smart filters in the Web Portal — pick "no visit in 30/60/90 days" and send an SMS that nudges them back. Many merchants run a win-back campaign once a month with a specific discount or product highlight — often a reminder that the shop exists is enough to bring them back in.
Does PayAtt sync with my e-commerce?
Not automatically today — you flag e-commerce customers manually. Auto-sync is on the roadmap.
More questions? Search every answer in the Help center →